Botaniq
Botaniq is Austria's growing pioneer — premium cannabis genetics, tested grow equipment and honest know-how from one source. We built their Shopify home: a graffiti-branded, German-first storefront where an 18+ age gate opens into two worlds — the Botaniq Store for equipment and the Botaniq Seeds bank — with a conversion-focused product experience, PayPal express checkout and a wholesale channel.
Challenge
A regulated category, two product worlds, one brand.
Botaniq sells in a category that demands age verification and real trust — and to two very different audiences at once: growers buying equipment and collectors browsing a seed bank. The shop had to keep both worlds clearly separated without splitting the brand, and speak German first for its Austrian market from the first click to checkout.
Solution
We designed the storefront on Shopify around a simple flow: an 18+ verification gate opens into a destination chooser — Botaniq Store for grow equipment, Botaniq Seeds for the seed bank — each carrying the graffiti identity in its own colourway. Product pages are built to convert: clear pricing incl. VAT, PayPal express checkout, and shipping, returns and quality signals up front.
Free-shipping thresholds, a 14-day return promise and a wholesale subscription channel complete the commercial setup — everything German-first and mobile-ready, from the announcement ticker to the checkout.
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